Module2++M2+SPP3+Semester+Project+Phase+3+Develop+a+Solid+Research

==== **I changed supporting questions 2 and 3 to reflect Lorrie's suggestion. I am going to check back at 10pm to see if there are any changes. If not then I will format it in the Word template and submit it. (SC)** ====

Depending on your real world problem, frame a relevant and meaningful research question. Develop a “main research question” first. If it is too broad, which most of them are, you will need to ask several “supporting questions” that you will need to ask in order to answer your “main research question.” Depending on the scope, you might need to focus on only one or two supporting questions for the semester project.

Answer the following:
 * Is our research question a solid question? This is based on your findings from your lit review.
 * Do others say that your topic is important? Is your line of questioning novel, significant to the general population, even at a small level?

Remember our question:

 * **Question**: Are American consumers really "Living Green" based on current marketing strategies
 * **Context**: Individual consumers
 * **Achieve**: To discover if consumers believe/embrace green
 * **Nature:** What consumers consider Green? What does Green look like? Why should Americans go green?
 * **Relationships:** Product consumptions, lifestyles

Submit your //main research question// and //supporting questions//. Include a paragraph stating how these questions are solid. Due: Feb 2nd File Name: SPP3T##.doc
 * Deliverable:**


 * Main Research Question:** Are American consumers really "Living Green"

1) What factors contribute to the lack of environmentally-friendly consumers? 2) What are Americans doing to "live green?" 3) Do Americans feel that they are "living green?"
 * Supporting questions:**

The research shows that there is a gap between the number of consumers who say they purchase “green” products and the number of consumers who actually do. Our supporting questions focus on what factors contribute to this gap and what American’s think they are doing to “live green.” The literature review showed that the government is taking a role to help protect consumers from false “green” advertising and large corporations and retailers are working to become more environmentally friendly. This shows the importance society has placed on the “green lifestyle.” The attempts to protect the environment are something that affects everyone down to family, friends and coworkers. 

The only comment I have about the supporting questions...the first one asks about factors, and then questions 2 & 3 are factors themselves. Should the first question be rephrased, or perhaped deleted altogether and replaced with another actual factor? (LG)

Since # 1 covers #2 and #3, What about "Do Americans feel that they are 'living green'? and "What are Americans doing to "live green?" (LE)

I think we need to address in the supporting question(s) the reasons why they are NOT living green, not what they are doing to live green. Remember, we are attempting to prove that Americans are not living green when they say they are and identify the reasons why. Maybe we should limit the supporting questions to just the first one, what the factors are. (LG) - this is it for me this evening, if we have to submit tonight I'll leave it to the rest of the group to hash this out. I'm a little burnt from the lit review. I agree that question 1 covers 2 and 3. Thanks for catching that. I like the idea of taking items 2 and 3 out and I like Lorrie's suggestion for Do American's feel that they are living green and what are american's doing to live green. I think these questions help us prove whether or not our "subjects" really are living green. From there, we can determine the factors that affect why they wouldn't be. Any other thoughts on this? (SC) 